The journey of your visitor starts from the first "and this summer, where do you think we go?". It goes through online searches, photo trimming, comparisons, final selection and booking. It continues with the arrival, reception, service, every moment, taste and experience during the stay, the departure.
And of course, it doesn't end there. The reviews, the memories that are being reported and prompted by word of mouth, to "and this summer, where do you think we should go again?". And the setting up and running of a hotel, however, is a journey on their own.